Bonfire of the Brands. A frog will instinctively strike at a black blob drawn on a white sheet of paper. At this instinctive level humans are just like frogs. We are governed by behavioural responses that are hard-wired into our very being. Whilst we may not try to eat them, when Brands show us the right kinds of spots our emotions, opinions even behaviours can be changed. Would you like to learn more about those spots and how they influence you?
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Are you influenced by brands?
-Please Select-
Yes
Sometimes
No
If two products were exactly the same, except for the brand label, would you pay more for it?
-Please Select-
Yes
Sometimes
No
When you make a decision to buy something, is you decision based on?
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It sounding good
It looking good
It feeling good
It making sense
